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About Karen Herman

Karen Herman is CEO of Gustie Creative, an award-winning Disruptive Retail solutions provider for brands and businesses. She is the author of “Solutions for Disrupting Disruption” and “The Definitive Guide to Disruptive Retail Experiences.” Karen hosts DisruptShop Workshops online and offline and supports design innovation as a member of AIGA, The Authors Guild and the RetailWire BrainTrust. She blogs about design, innovation, strategy, retail and technology.

Gustie Creative Interview in Off-Price Retailing Magazine

2025-04-17T16:25:58-04:00By |Categories: Disruptive Retail, Gustie Creative|Tags: , , , , , , , |

GC Q&A in Off-Pricing Retailing Enjoyed talking with Katy Albrecht, Publishing Editor,  about our research into disruptive retail and the new era of retail ahead in From Ruin to Reinvention; Gustie Creative Explains the New Era of Retail in the upcoming January 2019 issue of Off-Price Retailing Magazine. We delve into today's retail landscape and how disruptive retail bridges online-to-offline retailing. At Gustie Creative, we are experts in disruptive retail and we share insights on disruptive retail and how our design platform, Create Disruptive Retail works. With questions ranging from "There's a lot of attention on the death of the store. What do retailers [...]

Take Time to Shop Small on Saturday

2025-04-17T13:10:06-04:00By |Categories: Marketing|Tags: , , , , , , |

Take Time to Shop Over the years, Shop Small Saturday has grown into an active and engaging daylong celebration in support of local independent brick and mortar  retailers. It's no surprise that Shop Small Saturday falls on the Saturday between two of the most popular online shopping days, Black Friday and Cyber Monday. Shop Small Saturday was created to be a delightful local celebration of the mom and pop retailers that do so much for our communities. To find out more, please read Holiday Shopping with Local Indies; Taking Time to Celebrate the Season. Be sure to show some love to your [...]

Gustie Creative at SUP-X 2018

2025-04-17T13:15:20-04:00By |Categories: Disruptive Retail, Gustie Creative|Tags: , , , , , , |

Our recent day at SUP-X, a start up expo held in Fort Lauderdale, FL was fantastic! Lots of interest in Create Disruptive Retail. Many visitors to our booth have enjoyed experiences with disruptive retail,  such as shopping at a Pop Up Store, Food Truck or using an Interactive Kiosk, and they added personal details to our conversations on design, retail, online and offline shopping and technology. In this "before" photo, I'm gearing up for the crowd with complimentary issues of Simply the Best magazine that include our articles on disruptive retail, designer cloth bags from ShopSmall  as Gustie Creative is a Neighborhood [...]

Voice Makes Summer Shopping a Breeze

2025-04-17T13:16:26-04:00By |Categories: Technology|Tags: , , , , , , |

While shopping online can be quick and easy, summer shopping is better offline, getting out and about, exploring new retail destinations and experiences. In other words, summer is a great time to enjoy disruptive retail! Today, with the benefit of a voice assistant on your smartphone, in your car, in your house, or the office, it has never been easier to find a fun new disruptive retail experience. Read our latest article, "A Summer Guide to Disruptive Retail; Let Your Voice Assistant Lead the Way" and share your comments, and hopefully experiences, below. Cheers! Karen  

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